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Because of the economic downturn in the beginning of the 2000s, Genie decided to secure a partner who held the same values. They partnered up with Terex Corporation. This company has a history acquiring machine manufacturers all around the world who proved to be a good business match. Genie Industries was sold in the year 2002 and became a part of Terex Corporation.
In the early years after the sale, it was determined to maintain the Genie brand name within the Terex Aerial Work Platforms or AWP segment of Terex, because of the name's solid reputation within the marketplace. Thus, all Genie machinery continue to be sold under the Genie brand.
Genie takes pride in listening to their customers. The company is dedicated to continually improving efficiency and quality and is also committed to lessening waste. Even long after the sale has been closed, the company focuses on offering outstanding support. These are the very work disciplines which have made Genie a trusted brand over the past decades and continue to keep their reputation for top-of-the-line and quality equipment.
Genie's DC and Bi-Energy machinery are emission-free, quiet machines capable of working in delicate work environments. Where the machinery should be driven significant distances, like within industrial situations, the Genie bi-energy system combines the power of a diesel-powered generator together with the advantages of a 48V DC machinery.
P.A. Fisker, the man who founded Nilfisk-Advance, was actually an electrical engineer who really loved working with electrical motors. Starting the business in 1906, he began to produce motors to drive fans, machine tools, coffee grinders and drills. Mr. Fisker's vision from the start was to own a worldwide business advertising merchandise internationally.
